Featured Course Open for Application

Big Data and Business Analytics

Field: Business
Level: Master
Delivery mode: Campus
Duration: 14 weeks

What You’ll Gain from This Course

This Micro-Credential is designed for learners who want practical, industry-ready skills they can apply immediately in their job or business. Instead of theory-heavy lessons, you will learn how to use data to make smarter decisions, optimise processes, and uncover opportunities that directly impact performance and growth.

Whether you’re in business, finance, marketing, operations, or management, this course helps you become the person who can turn raw data into meaningful insights — a highly sought-after skill in every organisation today.


What You Will Learn

  • Use big data effectively in real business scenarios
    Learn how modern companies collect, process, and utilise data to improve performance, reduce costs, and respond quickly to market changes.
  • Build hands-on skills with analytics tools
    Get practical experience with commonly used software to perform descriptive, predictive, and prescriptive analyses that help organisations make better decisions.
  • Translate data into actions that matter
    Learn to interpret dashboards, forecast trends, identify patterns, and communicate insights that influence business strategies.

Learning Outcomes

By the end of the course, you will be able to:

  • Explain key concepts in descriptive, predictive, and prescriptive analytics.
  • Build basic analytical models to investigate real-world business challenges using analytics software.
  • Apply analytical tools to solve business problems and present insights clearly to stakeholders.
  • Understand how big data supports organisational decision-making and competitive advantage.

Pathway Advantage

Completion of this Micro-Credential may grant you exemption from selected modules in the Master of Business Administration (MBA) programme at First City University College — giving you a head start should you decide to continue your postgraduate studies.

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